Beerd by Simple Simon Design
This refurbished pub and pizzeria in Bristol, England, features wallpaper decorated with beermat motifs and a bar clad with recycled wood including a door found in a skip.
Local designers Simple Simon Design overhauled the old pub by stripping out the original bar and sandblasting the interior brickwork.
Now renamed Beerd, the venue is filled with mismatched furniture and bright green seating booths.
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Photography is by Frances Taylor.
Here's some more information from Simple Simon Design:
Simple Simon Design and Bath Ales at the forefront of pub & bar trends.
Beerd in Kingsdown, Bristol is the latest in a string of successful creations by Simple Simon Design for Bath Ales.
Beerd is the West Country's first dedicated craft beer venue designed to deliver both the very traditional and the very latest in beer flavours to a wider audience.
Beerd is designed to appeal to a new breed of beer drinkers, bright young things, with a thirst for bright tasting beers more used to finding out the latest news on twitter than the broadsheets. Simon Jones the Beerd designer says “we decided to go back to basics, although we only had 3 weeks and a limited budget, there was a big rip-out.
We threw out the old bar, it was too big and in the wrong place, and we removed years of plaster, added new chunky beer shelves and then called-in the sandblasters. When we came back in the morning the original brick was clean and softened and the beer shelves had a fantastic grain like driftwood”.
The eclectically assembled bar was built on site from reclaimed timber, which even included an old door that came from a skip outside the neighbouring pub, the pub where Bath Ales' founder Roger Jones had pulled pints years previously! The unique barrel-shaped back bar with its 9 taps was built to mimic the water towers, like those found old apartment blocks in New York, where Craft Beer has its routes, and featured in the Beerd logo.
The finished interior delivers plenty of “bang for the buck”, featuring bare floorboards, exposed brick and enamel factory lights which give an industrial chic look, that is complimented and softened by the bespoke wallpaper that Simple Simon created using old beer label designs – as well as adding a few new ones of their own.
Mismatched seating using iconic 20th century chairs and simple laminate faced tables along with more luxurious upholstered booths create a relaxed welcoming feel, which is enhanced with character features such as the 30’s log burner, Victorian fire surround and lights and portholes from marine salvage.