In the second movie in our series we filmed at pop-up stores during Clerkenwell Design Week, UK director of self-publishing platform Blurb Teresa Pereira talks about how designers are bypassing traditional publishing houses and using the internet to create, publish and sell their own books.
She explains how publishing on demand from the internet provides designers with the tools to produce books quickly and cost effectively compared to traditional publishing.
Watch Theo founder Thorsten van Elten discuss how the internet is changing design retail here and see all our stories about Clerkenwell Design Week here.