Dezeen promotion: online design retailer Fab is calling for entries to its Disrupting Design competition in New York on 21 May.

Coinciding with the International Contemporary Furniture Fair (ICFF), the competition invites designers to present their work to a panel of experts including top designers, journalists and brands. Three winning projects will be selected to go into production and be sold on Fab.com.

The jury includes:

» Bradford Shellhammer, founder and chief design officer, Fab
» David Trubridge, lighting designer
» Eames Demetrios, director, Eames Office
» Ben Watson, executive creative director, Herman Miller
» Harry Allen, founder, Harry Allen Design
» Lucy Swift Weber Youdovin, The Josef and Anni Albers Foundation
» Dan Rubinstein, editor in chief, Surface
» Jerry Helling, president, Bernhardt Design
» Jill Singer, co-founder, Sight Unseen
» Alan Heller, president and founder, Heller Inc.

Entrants should pre-register by sending their name and country to [email protected], then bring their ideas, portfolios and prototypes to Jacob K Javits Convention Center, 11th Ave at 38th Street at 1pm on Tuesday 21 May.

Entrants must be registered to attend ICFF.

Here are some more details from Fab:

World’s number one design store announces next design call out for New York City

Following the overwhelming response to its Disrupting Design competition held in Milan in April, Fab - the world’s number one design store - is pleased to announce that a second call out for new product designs will take place in New York City during the International Contemporary Furniture Fair (ICFF) on Tuesday 21 May 2013.

In Milan, designers from around the world were invited to pitch new products to a panel of design experts that included Bradford Shellhammer, founder and chief design officer for Fab; Yves Behar, designer and founder of Fuseproject and chief creative officer of Jawbone; Rob Forbes, founder of Design Within Reach and PUBLIC Bikes; and Amanda Dameron, editor in chief of Dwell Magazine, among others. Over 150 designers from over 30 countries around the world pitched products for Fab to put into production and sell to their 12 million members around the globe. While Fab initially planned on selecting three winners, the quality of entrants resulted in a selection of 12 winning product designs.

Among the shortlisted products are a selection of vases, tabletop items, throws, clothing racks, and more.

Following the success of the design call-out in Milan, Fab is pleased to announce Disrupting Design in New York City, May 21, 2013. Designers from around the world are invited to bring their product ideas, portfolios, and prototypes to the auditorium at Jacob K Javits Convention Center (655 W 34th Street) from 1 PM – 3 PM on Tuesday, May 21, 2013. A panel of experts will select the best products to put into production and sell on Fab.

“We were so impressed with the designers we met in Milan that we decided we couldn’t wait to do the whole thing all over again,” says Bradford Shellhammer, Fab’s Founder and Chief Design Officer. “At Fab, we are constantly reinventing ourselves and rethinking what Fab can be. By directly engaging with aspiring designers to find the best new work out there, we’re hoping to help even more of our members find things they love.”