Art, fashion and interiors merge in Mrs and Mr Bateman pop-up shop
An eccentric fictional family informed the vivid interiors of this pop-up shop in west London, which has been designed by creatives Selena Beaudry, Clemmie Myers and Natalie Tredgett.
Nestled amongst a parade of shops in the neighbourhood of Notting Hill, the Mrs and Mr Bateman pop-up store offers a mix of art, fashion and home items that reflect the whimsical lifestyles of a made-up family called the Batemans.
The store and its background narrative were created by artist Selena Beaudry, vintage fashion dealer Clemmie Myers and interior designer Natalie Tredgett. Together they were keen to create an immersive retail space where customers "can escape into a momentary world and feel part of the story".
"The Batemans travel the world and are patrons of the arts. Their one-of-a-kind collection tells us the story of who they are, where they have been and where they are going," explained the trio.
"As the visitor travels through the installation, they are given insight into each persona through literal and abstract intimations; their interpretation allowing them to personally create the story that unfolds. The visitor becomes the voyeur."
The space is arranged into seven decorative vignettes that reference a different character or setting of the story: Mrs Bateman, Mr Bateman, the Groomsman, the Dreamscape, Vincent's Study, the Library, and the Still Life.
Each will present a medley of objects by both emerging and established designers or artists, all of which are available to purchase.
One room is centred by a huge chandelier designed by London-based artist Margit Wittig, composed of coloured resin shapes connected by slim brass poles.
Surrounding walls have been covered with geometric-print wallpaper, while cylindrical display plinths have been crafted from textured glass.
Another room features a large, paint-spattered wall hanging titled Fall of Symmetry by Los Angeles-based artist Iva Gueorguieva, which contrasts against a Navajo-style red rug. Furnishings here include the Slipper Chair, created by Tredgett using salvaged fabric from vintage clothing.
An arched doorway leads through to an adjacent room that's been painted emerald green and lilac purple, two of the six bespoke shades that the trio behind the store made in collaboration with eco paint company Konig Colours.
A further room boasts zigzag pattern walls and ornate wooden pieces provided by specialist furniture dealers James Graham-Stewart.
The ceiling here and throughout the rest of the store has been painted to seem like leafy branches are bursting through the roof, which the three women imagine as a "tree combining their three disciplines".
Mrs and Mr Bateman will be open to the public until 11 May 2019.
The already abundant selection of fashion boutiques and antique markets in Notting Hill make it a popular spot for trendy pop-up shops. Last year, the neighbourhood played host to a temporary store for Gwyneth Paltrow's lifestyle and wellness brand Goop.
Its interiors featured California-inspired decor details like gold walls and timber display blocks.