Dezeen has captured an Instagram reel for IKEA showcasing the Swedish retailer's IKEA Festival of events, exhibitions and product reveals during Milan design week.
IKEA Festival is taking place at BASE, a 12,000-square-metre events space in Milan's Zona Tortona neighbourhood, from 6 to 12 June.
It examines the relationship between people and their homes and how it has changed over time, as well as how a more mindful home can improve wellbeing and help protect the planet.
IKEA is using the festival to unveil a variety of upcoming products designed in collaboration with its partners, including collections from Rotterdam-based designer Sabine Marcelis, Finnish lifestyle design brand Marimekko and electronic dance music artists Swedish House Mafia.
In addition, the furniture brand has put together a festival programme linked to the theme of this year's Fuorisalone – "Between Space and Time".
Experiences include three reconstructed traditional Milanese courtyard houses that visitors will be able to explore, each designed to tell the story of three different families.
Among the other exhibitions is a physical and digital installation called Ögonblick – A Life at Home, investigating future of sustainable living.
It is named after the Swedish word for "moment" and tells the story of different moments in life through the lens of various people and their relationships with their homes.
Panel discussions with Marcelis and other guests such as British designer Ilse Crawford are running during the programme, as well as live performances from musicians including Jamie xx.
A cinema and rooftop, food stalls, circular shops and daily transforming pop-up installations also occupy the festival space.
Dezeen is a partner for IKEA Festival and will be publishing video highlights from the festival throughout the week.
IKEA Festival takes place from 6 to 12 June 2022 at BASE, Via Bergognone 34, 20144 Milan, as part of Milan design week 2022. See our Milan design week 2022 guide on Dezeen Events Guide for information about the many other exhibitions, installations and talks taking place throughout the week.
Partnership content
This video was produced by Dezeen for IKEA as part of a partnership. Find out more about Dezeen partnership content here.