Dezeen Showroom: US material brand 3form has released its 2023 Color Collection palette, adding 10 soft hues that can be used on the company's translucent partitions and other architectural features.

Made up of muted tones that make a break from the company's usual saturated colours, the 2023 Color Collection includes shades of blue, lavender and russet that were informed by the seasons.

The 3form team arrived at the curated selection, which will join its palette collection in perpetuity, by exploring how to evoke emotion using subtle hues.

"We see colour as a main ingredient in creating welcoming gathering spaces," said 3form chief creative officer Ryan Smith.

"Colour is at the core of what we do, and this collection allowed us to be more introspective about the meaning of colour in our lives."

The new hues include Comet, a light blue that 3form describes as reminiscent of a crisp winter's day, and a pastel purple named Lavish, which was designed to capture the airiness of spring.

The 2023 Color Collection is available on 3form's translucent materials — Varia, Chroma and Glass — which can be used to make partitions, wall accents, reception desk wraps, ceiling features and more.

Product: 2023 Color Collection
Brand: 3form
Contact: [email protected]

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