Dezeen Showroom: design studio Formway worked with fellow New Zealand-based brand Noho to create Noho Move — an ergonomically sound dining chair that facilitates hours of sitting.
"Our brief was to bring ergonomic performance to the dining room — that isn't really something anyone has done before," said Formway design lead Paul Stevenson of the Noho Move chair.
Formway, a New Zealand studio that has previously created products for Knoll, channelled their knowledge of office chair design plus new research into how humans sit over hours at the dining table into the Noho Move to make it suitable for not just eating but work and leisure.
The chair supports movement such as shifting, fidgeting and stretching. When the sitter leans back, the Noho Move back flexes with them, and when they move forward to engage in conversation, it tilts forward.
Its recycled nylon shell is flexible so it moves with the body, while the open weave structure helps to regulate body temperature, further helping to increase comfort.
Manufactured in New Zealand using renewable energy, the Noho Move chair is available in two colours – Ironsand Black and Cloud White – with optional interchangeable upholstery toppers made from sustainably sourced New Zealand wool.
US-based Dezeen readers can save $100 when purchasing a pair of Noho Move chairs by using DEZEEN100 at checkout. This offer expires on 30 November 2023.
Product: Noho Move
Designer: Formway
Brand: Noho
Contact: support@noho.co
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