Shortlisted in the small retail interior of the year of Dezeen Awards 2020, Sweat-Yourself-Shop is a micro-factory that allows customers to be involved in the process of making their own bags.
The converted micro-factory follows a functional and industrial approach. Machines and tools visualise the last steps of the production process of a Freitag bag.
The colours of the space and furniture are held in different shades of grey, with highlights of machines and tools in the brand's industrial-green colour.
Designer: Freitag Lab
Project: Sweat-Yourself-Shop
Dezeen Awards Public Vote 2020
Vote for this project! www.dezeen.com/awards/vote
Voting closes on 12 October.