Studio Ganszyniec has created a chair that sets new sustainability standards in the production of upholstered furniture.

So-named after the project's driving force that sustainability in mass production is the new norm, this chair design further highlights the notion that circular projects need not be rare or unusual.

Where traditional chair construction is based on plywood, the design of Normo sees the material replaced with 100% recycled polypropylene to eliminate the use of natural materials. The use of foam is also minimised, while for the upholstery a drawstring closure has been developed to ensure that no glue or staples are used during the production process.

The result is a chair made from 50% recycled materials, that can be easily disassembled at the end of its life cycle and up to 94% recycled.

This project has been longlisted in the sustainable design category of Dezeen Awards 2022.

Designer: Studio Ganszyniec

Project: Normo for Profim, Flokk