109
109
Camper
Brands such as Aesop and Dior have made a point of commissioning different architects to design their stores around the world, but the pioneer of this approach was Spanish footwear brand Camper.
Camper was founded by Lorenzo Fluxà Rosselló in 1975, after he inherited a shoe factory from his Mallorcan shoemaking grandfather. In 2013 Fluxà's son Miguel, who now runs the company, explained the approach in an exclusive video interview with Dezeen.
"The world today is becoming a little bit boring, everything is becoming the same," he told us at the opening of a Camper store in New York designed by Japanese firm Nendo. "So we thought it was interesting for the brand, and for the cities, to do different designs from one place to the other."
The first Camper store we wrote about was back in 2007, when we covered Jaime Hayon's Barcelona outlet for the quirky company.
Most popular among the brand's recent boutiques are the Milan branch featuring a plywood grid designed by Kengo Kuma, a store inside a sliced-up Shanghai house by Neri&Hu.
However the most visited story featuring the brand over the past year was about Piñatex, a new animal-friendly alternative to leather made from pineapple waste, which Camper has used to make a pair of shoes.
Top posts:
1. Kengo Kuma wraps the inside of Camper’s Milan store in a timber grid
3. Diébédo Francis Kéré's Camper pop-up store opens at the Vitra Campus
4. 30,000 red shoelaces hang from the ceiling of Melbourne's Camper store
5. Nendo fills Camper's Stockholm store with paper-thin spirals