Promotion: Levi's has put together a series of workshops intended to teach the public how to weave baskets from denim scraps and make wax crayons using repurposed indigo ink extracted from the brand's old jeans. More
Promotion: fur and ink made from denim offcuts are just some of the experimental materials that have been created as part of a collaboration between Levi's and the British Council. More
Levi's has accused French fashion brand Kenzo of copying the famous red tabs of its jeans. More
Google has used its Jacquard technology to weave conductive threads into a Levi's jacket, turning its sleeves into touch-sensitive panels that can be used to control electronic devices (+ movie). More
Clothing brand Levi's is introducing garments adapted for commuter cyclists, including jeans featuring storage for a bike lock. More